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Our story & our vision

AquaChezToi

The aquatic universe.

Positioning

More than a swim-lesson company.

AquaChezToi isn't just a private home swim-lesson company. It's an aquatic universe under construction. Today that includes private home swim lessons, Aquaforme, a private lifeguard service, and a product shop — and our ambition is to go much further.

Our story

Since 2022

AquaChezToi launched in 2022, founded by Gabriel Lalumière as a teenager, from a simple conviction: make the aquatic world more accessible, more human, and more enjoyable. The business grew progressively — from the first families, to instructors joining the team, then Aquaforme, residences, and the shop.

AquaChezToi is rated 4.9/5 on Google, based on 33 verified reviews.

Discover Gabriel Lalumière, our founder →

Our philosophy

"Everything can be improved."

AquaChezToi constantly looks to improve the client experience, teaching, technology, organization, products, accessibility, services, and the experience of both instructors and families.

Excellence

A way of doing things

For AquaChezToi, excellence isn't only about performance — it's a way of doing things: do it well, listen, improve, measure, fix, start again, go further. The goal isn't to claim perfection. The goal is to constantly look to be better.

Why we exist

Giving more people a reason to smile.

Beyond lessons, products, and technology, there's a person: a child who succeeds, a parent who watches their child gain confidence, a family sharing an experience. Our ambition is to multiply these moments.

Accessibility

Making the aquatic universe accessible to as many people as possible

Private home lessons are extremely personalized and effective. But our vision doesn't stop there: we want to find ways to bring some of that value to many more families and young people — notably through schools, educational content, the Academy, programs, residences, technology, events, and a community. These are future ambitions, not services all already available today.

Our vision

5 to 10 years

Our long-term ambition is to build a much broader presence across Québec. One goal in particular: a regional tour, with the ambition to eventually reach schools throughout Québec — giving more young people access to positive aquatic experiences, and creating more confidence, personal accomplishments, and smiles.

The aquatic universe

What exists today, and what's coming

Private home swim lessons
Available today
Aquaforme
Available today
Private lifeguard service
Available today
Product shop
Available today
Residences & condos
Available today
Aqua Academy (video content)
In development
Schools
Future vision
Community & rewards
In development
The founder

A company, a person behind it

AquaChezToi was founded and is led by Gabriel Lalumière — an entrepreneur since childhood, a triathlete, and founder of AquaChezToi since 2022.

Discover his journey →

Gabriel with a child during a private home swim lesson

The aquatic universe starts at home.

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